IntelliasProduct Innovation Services

Product Innovation Services

Product innovation isn't luck – it's a discipline

Human-centered, data-driven growth

Understanding what makes people love, engage with, and advocate for products isn’t a sixth sense—it’s Product Sense. This strategic capability blends human-centered design, sharp business insight and tech expertise into an iterative product development, fueled by data at every step.

At Intellias, we call it the Product Loop.

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Bridging vision and execution for lasting impact

Our Product Innovation Studio is a global network of designers and product strategists who keep your business ahead of the digital curve.

We bridge the gap between product strategy and execution, combining the principles of product thinking with relentless dedication to delivering business value and elevating the customer experience.

Our product innovation and engineering services 

Product Lighthouse & strategic roadmap

Between a bright idea and a successful launch lies a minefield of uncertainty. Our Strategic Roadmap approach bridges that gap, clarifying the product-market fit, sharpening your value proposition, and pinpointing opportunities to give you a competitive edge. The goal? To create a Lighthouse product and a launchpad for testing bold hypotheses and validating ideas before scaling. This is where your proposition revolution begins, with a roadmap that turns vision into reality.

Experience design 

Here, the focus is on refining your Lighthouse product and turning complex ideas into tangible prototypes that drive smart decision-making. It’s about prioritizing the products that give your organization a competitive edge by offering simple, seamless and delightful user experiences—the kind that turn brands into category leaders. By applying human-centered design techniques, our product innovation consultants decode user goals, influence behaviors, and create interactions that feel tailor-made.

Multidisciplinary product squads 

Think of our experts as the A-Team—a cross-disciplinary force of product management, engineering and design, laser-focused on driving your Lighthouse product from concept to scale. Our product development squads move swiftly from validated use cases and prototypes to launch-ready solutions. With the right processes and modular tech, we help you achieve product excellence fast without cutting corners.

Product lifecycle management

Launching a product is not a sprint; it’s a marathon. Our Product Leaders will support your business in establishing key metrics that define success and drive scalability. Real-time data, actionable insights and continuous market-fit assessments inform every strategic decision.

Multi-level collaboration

How do we tackle a recent dip in engagement? Which features will boost customer lifetime value? We solve these critical questions—and more—during focused collaborative product innovation consulting sessions that align user needs, tech possibilities and business goals. An example is our Product Strategy Lab, where we help your organization define a Lighthouse Product or craft a comprehensive roadmap.

Bringing ideas to life - at scale

Why choose the product innovation consulting services at Intellias

All-round support at every stage of the product lifecycle: customer-first insights, agile development and strategic scaling for long-term growth.

Customer-Centricity

Where others skim, we dive deep. Through data-driven insights throughout the product lifecycle, you’ll always make informed moves that keep you ahead of your customers’ expectations.

Strategic Roadmapping

Our process connects data insights with a long-term vision, continuously evolving your product roadmap. This ensures each iteration is aligned with your North Star, giving your product the momentum to not only scale but dominate the market.

Engineering Excellence

Move fast without breaking things. We leverage short, interactive cycles for rapid prototyping and market validation. Our tech-agnostic product development approach means you’re ready to pivot and adapt, thriving in any market condition without sacrificing innovation.

Diverse Thinking

Innovation happens at the crossroads of convention and creativity. By fusing insights from different domains, we help you uncover new revenue streams and create a multidimensional product ecosystem that fuels exponential growth and market leadership.

Market Differentiation

In a crowded market, standing still means falling behind. Our data-driven approach ensures your product strategy is always informed by real customer insights, reinforcing your unique value proposition with every new release and keeping you steps ahead of the competition.

Scalable Operations

Take advantage of new market opportunities with scalable, on-demand product innovation and engineering support. Diversify your product portfolio and scale confidently with on-demand access to cross-domain expertise and externalized R&D operations.

Scalable IoT infrastructure
Real-time data processing
Expanded global presence

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Delivering impactful products for global leaders

Streamlined operations with intelligent automation
Reduced manual processes, boosting productivity
Scalable solutions across all business areas

Product innovation and engineering with an agnostic approach to technology 

Our approach is designed to flex around your business needs and timelines, focusing on value generation—not project length or team size. Connect with us, and our Product Team will tailor the best strategy for your unique goals.

Our experts

Bruno Perez

Global Design & Consultancy Director

With over 20 years of experience in design leadership, Bruno is deeply committed to inclusive design principles, infusing every project with this essential dimension. His expertise spans diverse industries including automotive, financial services and retail.

At Intellias, Bruno uses his expertise to shape product strategies and plan user-centric digital solutions focused on achieving business goals. In product design and experience design initiatives, Bruno is determined to leverage technology to build compelling software products that drive usability and customer engagement.

Before joining Intellias, Bruno honed his skills at consultancy companies such as BCG, Accenture, KPMG and Cognizant. In 2013, he co-founded Fjord São Paulo, building a dynamic team from scratch. His journey continued in London, where he optimized service and experience design at KPMG. He then aided BCG in Europe with developing the innovative BCG X offering. A graduate of Pontifícia Universidade Católica de São Paulo, Bruno holds dual bachelor’s degrees in Information Technology and Business Administration.

Ale Gonzalez

Head of Product Strategy

I’m a Product Strategist with over 20 years of experience, with a strong focus on strategically defining customer-centric products that bring the most value to the business and a diverse range of end users. I have experience in a wide range of industries, with expertise in Fintech and Retail, specifically in data-driven solutions, including B2B and B2C digital platforms, for more than 9 countries. Before joining IntelliJ’s, I spent time at In-house companies and BCG, supporting the development of their digital practice in LATAM and the European market, resulting in the “BCG X” offering.

Piotr Kozłowski

Head of Experience Design

I have 14 years of professional experience in User Experience and Product Design. I’ve spent 6 years teaching and training in experience strategy & design (including UX-PM International Certification trainer). I am a Norman Nielsen Certified UX Manager. Throughout my career, I’ve worked with esteemed clients such as CDW, Mastercard, Santander, ING, OLX, Nokia, Orange, T-Mobile, Canal+, DKV, Skoda, Credit Agricole, WWF, Allergo and multiple start-ups. I co-created and checkouts and vending machines.

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