Car manufacturers and suppliers are now challenged to make electric, autonomous, and shared vehicles a reality. As a result, a car can no longer be seen as just mere means of transportation. It has to offer services and value it never had before, thus changing product design, production, supply chain, sales, and marketing.
This eBook aims to serve as a navigation in the automotive digital transformation, helping OEMs and suppliers step towards new opportunities and prepare for the transition.
Automotive digital transformation is closely tied with other substantial changes, like electrification, autonomous driving, and shared mobility. Many market players are not only adopting digital technologies but have already started pushing the innovative usage in other aspects of the business beyond the product itself. Automakers who only start their digital path need precise mapping and quick guidelines to align with the leading companies.
This eBook shows how to
As the automotive industry is up to significant changes, each day brings more and more technologies, software solutions and services, increasing the basic requirements for any business out there. Start mapping out your main steps in digital transformation with the navigation provided by this eBook.